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Lisa Chapman

Lisa Chapman’s posts

Get Press! (Part One of Two)

Follow these insights to boost the odds that your press release will capture the interest…

Advertising & PR

LinkedIn Networking

Most LinkedIn participants, especially those that post a lot, hope that they'll make new contacts,…

Online Marketing

Free Public Domain Images

This post will fulfill your desire for completely FREE public domain images that are not…

Online Marketing

Competitive Advantage

Answer these questions to give you an idea of how you can increase sales by…

Online Marketing

Facebook Engagement Tactics

For Facebook engagement, like any other social networking site, one of your highest marketing priorities…

Online Marketing

What is a Facebook “Like” Worth? Part 1 of 2

Facebook Fans are a different kind of customer. The have segmented THEMSELVES - because they…

Online Marketing

How To Make A Social Media Campaign Go Viral

No matter if you have a small business or a large business, you can run…

Online Marketing

Plan and Build Your Social Media Presence

The ultimate goal of an internet marketing campaign is to create a meaningful message that…

Online Marketing

How to Write an ebook

Offering an ebook on issues important to your Ideal Customer may be one of the…

Online Marketing

Public Relations Jobs

Have you considered a career in Public Relations? These basics may help.

Advertising & PR

Is “Free” Really Free?

When companies use “FREE” as a deceptive come-on, they can find themselves in legal hot…

Advertising & PR

Newsletters That Work – Part 2 of 2

This list incorporates the most important components of a successful email newsletter, with a few…

Online Marketing

Newsletters That Work – Part 1 of 2

This list incorporates the most important components of a successful email newsletter, with a few…

Online Marketing

Try Mobile Billboards

NomADic genius is a mobile rolling, scrolling 3D illuminating machine - built to attract your…

Online Marketing

How to Brand Yourself

When you establish your brand - a memorable visual appeal, as well as a meaningful…

Improving Yourself

How to Make Your Website “Sticky”

“Sticky” means that once a visitor lands on your page, they want to stay and…

Online Marketing